Monday, November 19, 2012

Smartphones rely on Wifi for data

A new study of smartphone use in the UK finds that almost 80% of data traffic to Android phones is carried over Wifi.  The Nielsen study used an app that recorded how data was received, on a sample of 1500 Android smartphone users.
“Wifi is on average three-and-a-half times more dominant than 3G when it comes to delivering mobile internet data services,” said David Gosen, managing director for digital at Nielsen Europe.  “It peaks around midnight as users gravitate towards social networks, driven by their desire to stay connected through all waking hours."
The big difference is pricing, I suspect.

Source - Wifi carries 78% of UK Android

edit - added headline

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