The Future of TV - 10 Things to Know

KIT Digital recently provided some thoughts on the future of TV, and some of the more immediate questions, from its Global Lead Analyst, Alan Wolk - in the form of a slideshow.  The slides are available here if you want a copy, and I'll see if I can get an embed to work.

10 Things You Need To Know About The Future of Television from Alan Wolk

Among some of the key points -

• Transition to TV Everywhere is being slowed by "Lawyers" (really about interpreting intellectual property rights in that new context)
• Bandwidth caps by broadband providers (setting a limit on data transfers) is slowing diffusion of TV Everywhere and "cord-cutting" (people leaving MVPD for access to TV content via the Internet)
• Rise of Smart TV currently slowed by lack of single standard, and difficulty in upgrading programming in TVs - suggests that small set-top boxes like AppleTV and Roku may be the future, as they are easily upgradable.
• Content producers (esp. movies) most worried about drop in DVD sales (why buy when you can get most through Netflix and its kin), and the shrinking window between primary theatrical release and availability through pay VOD.
• There's potentially big value in second screen apps - as a way to implement "click-to-buy" online purchases for goods shown in ads or within program content; and as a source of consumer data on viewing and impacts.
• Who has the best user interface (combining simplicity with value) goes a long way in determining winners and losers.

Source -  10 things you need to know about the future of TV,  LostRemote