From Gina Hudson:
Online shopping has the definite drawback of buyers not being able to visualize how a wearable product would look “on.” In much the same way a shopper would hold up an article of clothing in front of a mirror at the store, Webcam Social Shopper (WSS) lets online shoppers see how the color and style would look by actually tracking the product to them, via webcam. When they’re narrowing the choice of outfits they’re considering, they can invite their shopping buddies to comment on the composite through social media. Plug & Play and truly markerless AR make it user friendly to both shoppers and retailers.
View demo video of how it works and additional information at http://www.zugara.com/augmented-reality/e-commerce
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