Friday, March 18, 2011

Local Broadcasters explore Mobile Apps

Local TV stations are putting out apps for mobile devices (tablets and smartphones), often in conjunction with a variety of technology and software vendors.  Many are proving to offer a new, albeit small, new revenue stream through ads, and the potential to develop new uses, such as running contests and providing news and weather alerts.

Source: "Stations' Mobile Apps Showing Promise," TVNewsCheck

No comments:

Post a Comment