Pac-12 Enterprises, a subsidiary of the Pac-12 college conference, is planning to launch a series of new sports networks that will showcase their teams. The new channels will not directly compete with the existing Fox and ESPN game packages, but will be aligned with TV network coverage. The plan is to use the new networks to enable the conference to distribute many more events. They plan on featuring hundreds of live athletic events, as well as other original programming from the 12 campuses. The network looks to be hopping on the "TV Everywhere" bandwagon, offering streaming, mobile device access, and social TV capabilities.
“We have an exciting opportunity to create a meaningful and lasting digital media platform to enrich our fans connection to the Pac-12 Conference,"stated Pac-12 Enterprises President Gary Stevenson.The plan is for the new networks to launch this August in time for the 2012/2013 college sports seasons.
Source - Pac-12 Aligns Digital Nets With TV, Aufhauser Named Digital GM, MediaDailyNews