This blog is affiliated with a course at the School of Journalism & Electronic Media at the University of Tennessee, Knoxville. I'll try to use it to share relevant news and information with the class, and anyone else who's interested.
Tuesday, December 11, 2012
Milepost: Gaming Revenues
The latest big game release, Activision Blizzard's "Call of Duty: Black Ops II", topped $1 billion in retail sales in its first 15 days of release. The previous installment had taken 16 days to reach $1 billion last year.
To provide some context, the current record for feature films is 17 days for Avatar (in 2009), and total U.S. political ad spending for 2012 approached $3 billion.