“This is an extremely exciting opportunity to expand our radio presence in the nation’s largest market,” said Dan Mason, CBS Radio CEO. “Sports is a very popular format and a huge growth category for our business. As a result of this new asset, we look forward to The FAN building on its position as the leading sports radio franchise in the country.For Merlin, the sale of its NY station will allow the company to pay off debt and focus on its stations in Chicago and Philadelphia.
CBS's move in "simulcasting" its AM station programming may seem a bit weird initially, as FM stations have the lion's share of audiences and revenues in radio markets. But if you look at it as a way to bring a venerable and valuable sports talk AM to that more lucrative FM portion of the market, it makes a bit more sense.
Source - Merlin sells WRXP to CBS Radio, RBR.com