A Yankee Group forecast predicts that U.S. e-book sales will grow from around $300 million in 2009 to $2.7 billion in 2013. They suggest growth will be spurred by wider adoption of e-book readers, diffusion of apps for mobile devices, rise of book-based social media, the ability to embed audio and/or video, and the rise of some new business models (for instance, renting of textbooks, annual subscriptions (Sesame Street offers 100 books for $40/yr), and even advertising).
The reports from Amazon sure support this idea - The Kindle is Amazon's best-selling product ever, Amazon has nearly doubled its e-book offerings to 810,000 titles (in December), and they report selling more Kindle e-books than paperbacks last month.
From Online Media Daily story.
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