Post contributed by Jacob Haskew -
One of the biggest Thanksgiving traditions for 43.7 million people is the Macy’s Thanksgiving parade. This parade is 2.5 miles long utilizing 22 HDTV and a production staff of over 200 people. Through the years this parade has gotten bigger and bigger this year will be the 85th annual Macy’s Thanksgiving Day Parade. The parade uses a helicopter that sends back transmissions via microwave. The Street will close down the night before for the people participating to practice and do run-throughs. This event is important because it is an annual television event using 22 different live cameras. The revenue raised by NBC for commercial spots during this event must be very pricey.
Source - A Thanksgiving Broadcast Tradition, TV Technology
I'm really glad to see that such an old tradition, like the Macy's Thanksgiving Day Parade, is having upgrades with technological advances so that it does not become a thing of the past. I would love to have watched the parade from an HDTV, the floats and balloons would have looked amazing.
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