Tuesday, March 8, 2011

In search for new revenues, Discovery offers Archive

Discovery Communications is making its footage archive, comprising more than 100,000 hours of content, available to external production companies.  It's new content licensing business, DiscoveryAccess.com, is an early move in the shift from sales to licensing as the source of ongoing revenue streams.

Source: "Discovery Offers Archive Via e-Commerce Site", MediaDailyNews

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